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Inconspicuous consumption media literacy

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Inconspicuous Consumption (Media Literacy)


Ages 8 and up

Paul Lukas pokes fun at the silly marketing language you find on packaging. A can of soup boasts, "Now with more flavor!" and Lucas wonders if they watered it down so there's more water flavor now. He tries to get specific information from the soup company, and the resulting conversation is typical of the preposterousness of modern consumer life.

Your kids will laugh, but they'll also become more critical of marketing language directed at them.





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